Fresha Plus - United Kingdom

The Fresha Plus package is a bundle of advanced features which unlocks new revenue for your business. To gain access to this package of tools, a small fee is applied to your successful online bookings.

Fresha itself is free. Should you opt-in to Fresha Plus, you'll only pay a small rate to handle all of your online bookings and to unlock a huge range of extra benefits and features, ensuring a win-win for everyone. Simples!

This article will guide you through the following:

  1. What is Fresha Plus
  2. How Fresha Plus Fees work
  3. Pay by Text Integrated Card Processing
  4. Do I pay to send marketing messages?
  5. Does the fee apply for clients who did not book online?
  6. View Your Fees


1. What is Fresha Plus

Fresha Plus is the latest product brought to you by the Fresha team. It's designed to improve engagement with your clients and protect yourself against cancellations and no shows in order to supercharge your revenues. Fresha Plus unlocks every single feature available for a single flat fee on all bookings made online, including:

  • Pay By Text - use 'pay by text' to charge clients cards at no additional cost
  • Confirm by Card - Offline bookings secured with clients confirmed cards
  • Smart Marketing - built-in Smart Campaigns for Birthdays, New clients and more
  • Built-in No Show Protection - almost entirely eradicate no shows for peace of mind
  • Built-in Late Cancellation Protection - option to charge for all bookings made online
  • SMS Reminders for client notifications
  • Access to the Fresha marketplace to advertise your business and attract new clients
  • Online Bookings - and integrations with your website, facebook and instagram


2. How Fresha Plus Fees work

Our fees are structured on a success-based approach; they only apply on successfully completed bookings - Yay! We also simplified the whole Fresha Plus package into one bundled rate;

  • 1.29% + 20p (+ VAT*) for all appointments booked online
  • *VAT is only applied to the service fee and not the entire sales value
  • *Payment process fee applies to appointments booked offline when paid through the app and Fresha Pay Refunds
  • One-off market place referral fee of 20% is applied to clients brought to you by us

Example: Let's assume a client has booked a £50 appointment online.

The Fresha Plus fee for the United Kingdom is 1.29% + 20p and standard VAT of 20% applies to the fee amount (not the entire sale value paid by the client to you)

Before VAT, the Service Fee = (£50 x 1.29%) + 20p = £0.845. After VAT, Service Fee (inc VAT) = £0.845 + £0.169 = £1.01

As usual, VAT is eligible to claim back through your regular HMRC tax return process. Please discuss with your accountant.

TIP: Stop using the card terminal machine.The fee is applied to all online bookings, and includes card processing fees when payment is made through the app. So avoid paying additional card terminal fees!

NOTE: There is a one-off 20% marketplace referral fee for first-time clients who find you through searching the Fresha marketplace. This is to cover marketing & acquisition costs of bringing you a new client. The fee only applies to their first invoice, and if clients book directly through your Facebook, Instagram or Direct booking button added to your website then the referral fee does not apply at all. 


3. Integrated Card Processing

Even better news, there are no extra costs when your client pays by the app using their saved card.

That's right, the card processing fees are entirely included in your single Fresha Plus fee.

What about other banking fees? Like receiving funds to your account, processing refunds, PCI compliance etc. these are also all covered in your single Fresha Plus fee. Simple!

So no hidden fees! Just the single flat rate for all bookings made online. There are no fees for:

  • Interchange
  • Payouts
  • In store bookings
  • Inactivity
  • PCI compliance etc
  1. Card fees and banking fees are included in Fresha Plus's fees, so you will not incur any additional charges from us or the card companies.
  2. Fresha charges merchants the same processing fee for all cards accepted with Fresha.
  3. Payment processing fees are taken out of the total amount of each transaction, including VAT on the sale and tip.
  4. Fresha Plus's fees apply to all business types, including non-profit organizations.

NOTE: Fresha's fees are shown inclusive of any VAT: 1.29% + 20p (+VAT on the service fee only).


4. Do I pay to send marketing messages?

Our smart marketing messages let you send notifications to clients using smart delivery across emailtext message, and app notification to maximise your reach at no additional cost.

We charge a low rate, additional fee for every email or SMS message sent using our blast message marketing campaigns for quick client updates and special offers.


5. Does the fee apply for clients who did not book online?

The fee applies when a client books through the Fresha marketplace, via a Fresha booking button on your website or social pages, or confirms an offline booking with their card or pays using one of our payment systems. 

Our transaction fee is fully inclusive of all payment processing charges, including daily transfers to your bank account – and it’s only ever charged once per booking.

6. View Your Fees

View your current balance and processing rate at any time from your Payments Dashboard. For an overview of past fees paid per month in the past, you can visit Payments to select the "download icon", then Online Sales Activity.

Likewise, you can select the Account Statement download for a detailed breakdown of all accumulated payments and when they are due to be paid out.

Should you have any more questions, please email hello@fresha.com

For other payment-related articles, see:


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