Fresha Plus - United Arab Emirates

The Fresha Plus package is a bundle of advanced features to unlock new revenue for your business. To gain access to this package of tools, a small fee is applied to your successful online bookings.

Fresha itself is free. Should you opt-in to Fresha Plus, you'll only pay a small rate to handle all of your online bookings and to unlock a huge range of extra benefits and features, ensuring a win-win for everyone. Simples!

This article will guide you through the following:

  1. What is Fresha Plus
  2. How Fresha Plus Fees work
  3. "Pay by Text" Integrated Card Processing
  4. Extra Features Unlocked!
  5. Do I pay to send marketing messages?
  6. Does the fee apply for clients who did not book online?
  7. View Your Fees


1. What is Fresha Plus

Fresha Plus is designed to improve engagement with your clients and protect yourself against cancellations and no shows in order to supercharge your revenues. It unlocks every single feature available for a low service fee on all bookings made online, including:

  • Publicly listed business profile with 24/7 live online booking on Fresha.com and Fresha mobile app
  • Dedicated online bookings links for Merchant's own website and social media pages
  • Dedicated account manager to consult Merchant's online bookings, marketing and promotional initiatives
  • Smart Marketing - built-in Smart Campaigns for Birthdays, New clients and more
  • Smart Marketing Dashboards - to monitor success
  • Pay by Text - use 'pay by text' to charge clients cards at no additional cost
  • Built-in No Show Protection - almost entirely eradicate no shows for peace of mind
  • Built-in Late Cancellation Protection - option to charge for all bookings made online


2. How Fresha Plus Fees work

Our fees are structured on a success-based approach; they only apply on successfully completed online bookings - Yay! We also simplified the whole Fresha Plus package into a simple structure;

  • 4.9% + 75 fils (excluding VAT) for each of the Merchant's online transaction (website and social media pages / url links)
  • 50% (excluding VAT) one time charge for online bookings from customers new to the Merchant, originating from Fresha.com or the Fresha Mobile App. 
  • *VAT is only applied to the service fee and not the entire sales value
  • *Payment processing fee applies to appointments booked offline when paid Pay By Text and Refunds

Example: Let's assume a client has booked a AED100 appointment online.

The Fresha Plus fee for the United Arab Emirates is 4.9% + 75 fils and standard VAT of 5% applies to the fee amount (not the entire sale value paid by the client to you)

Before VAT, the Service Fee = (AED 100 x 4.9%) + 75 fils = AED 4.9 +0.75 = AED 5.65. After VAT, Service Fee (inc VAT) = AED 5.65 + 2825 fils = AED 5.93 only 

As usual, VAT is eligible to claim back through your tax return process. Please discuss with your accountant.

TIP: Stop using the card terminal machine. The fee is applied to all online bookings, and includes card processing fees when payment is made through our app. So avoid paying additional card terminal fees!

TIP: In-person software training and ongoing technical support is available per business location for a one time fee.

Email hello@fresha.com requesting in-person training.


3. Integrated Card Processing

Even better news, there are no extra costs when your client pays using their saved card.

That's right, the card processing fees are entirely included in your single Fresha Plus fee.

What about other banking fees? Like receiving funds to your account, processing refunds, PCI compliance etc. these are also all covered in your single Fresha Plus fee. Simple!

So no hidden fees! Just the single flat rate for all bookings made online. There are no fees for:

  • Interchange
  • Payouts
  • In store bookings
  • Inactivity
  • PCI compliance etc
  1. Card fees and banking fees are included in Fresha Plus's fees, so you will not incur any additional charges from us or the card companies.
  2. Fresha charges merchants the same processing fee for all cards types accepted with Fresha.
  3. Payment processing fees are taken out of the total amount of each transaction, including VAT on the sale and tip.
  4. Fresha Plus's fees apply to all business types, including non-profit organizations.



4. Extra Features Unlocked!

By enabling the Fresha Plus package, you can look forward to:

  • Pay By Text functionality at no additional cost
  • Late Cancellation Protection built-in
  • No Show Protection built-in
  • Automated Marketing Features to increase client engagement
  • Marketing Dashboards to monitor success
  • A dedicated Account Manager to help grow your business
  • Phone Support


5. Do I pay to send marketing messages

Our smart marketing messages let you send notifications to clients using smart delivery across emailtext message, and app notification to maximise your reach at no additional cost. We charge a low rate, additional fee for every email or SMS message sent using our blast message marketing campaigns for quick client updates and special offers

6. Does the fee apply for clients who did not book online?

The fee applies when a client books through the Fresha marketplace, via a Fresha booking button on your website or social pages, or confirms an offline booking with their card or pays using one of our payment systems. 

Our transaction fee is fully inclusive of all payment processing charges, including daily transfers to your bank account – and it’s only ever charged once per booking.


7. View Your Fees

View your current balance and processing rate at any time from your Payments Dashboard. For an overview of past fees paid per month in the past, you can visit Payments to select the "download icon", then Online Sales Activity.

Likewise, you can select the Account Statement download for a detailed breakdown of all accumulated payments and when they are due to be paid out.

For additional help or questions, please email hello@fresha.com 

For other payment-related articles, see:


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